Personal Background:
Timothy Koogle
Yahoo
3-year return: 2,811%
AGE: 47
CEO since: 1995
個人資料:
提摩太.庫哥爾
雅虎公司（Yahoo）
三年利潤率：2811%
年齡：47
擔任首席執行官時間：1995年
Known as the "grown-up" behind the stunning stock-market success of Yahoo, Koogle led the
Internet portal to its first profitable year in 1998 ($50 million on $203 million in revenue),
upped the number of monthly users to 50 million (more than the number of people who watch ER),
and in January acquired home-page provider GeoCities in a stock swap valued at $3.6 billion.
Wall Street responded by driving up Yahoo's market capitalization from about $4 billion one year
ago to a high of nearly $42 billion. The surge helped set off widespread skepticism about the
valuations of Internet stocks. The charismatic Koogle rebuts doubters with estimates of total
Internet advertising revenue soaring to $15 billion or more early next century from about $1
billion today.
在世人眼中，庫哥爾是個人物，他領導雅虎在股票市場上取得了驕人的成績，并在1998年將因特網門戶網
站首次帶入了黃金時代（收入2.03億美元，凈賺五千萬美元），使每月的用戶量增加到五千萬（比觀看ER的人
數還要多），還在日本以價值36億美元的股票交換得到了個人主頁提供商GeoCities公司。華爾街對此作出的
反應是將雅虎的市場資本從一年前的約40億美元提高到將近420億美元。雅虎在股票市場上勢不可擋的氣勢也
引來了大量懷疑的眼光，人們對網絡股的估價表示置疑。面對這些疑慮，似有神相助的庫哥爾以自己的估計進
行了反駁，他認為到下個世紀初整個因特網的廣告收入將從今天的10億美元上升到150億美元乃至更多。
Business Philosophy: Focus on customer satisfaction. Maintain healthy paranoia about
competitors.
生意哲學：讓客戶滿意是我們唯一的追求。對競爭者要保持一種健康的偏執狂心態。
Headaches: America Online on one flank, Microsoft's Internet browser on the other.
最頭痛的事：處于美國在線公司（America Online）與微軟公司（Microsoft）因特網瀏覽器的兩面夾擊
之中。
Yahoo's advantage: No software needed for access, making it the leading work-site portal.
雅虎的優勢：無需任何接入軟件，是目前領先的工作門戶網站。
Management Style: Hire people who are better than you, lay out a clear direction, and leave
them alone to do their jobs.
管理風格：雇用所有比自己優秀的人，制定出明確的指導方針，然后放手讓人們做自己的工作。
Habits: Asked what keeps him up at night, Koogle responds, "My job." Answers E-mail from 10
p.m. until midnight; back online by 6 a.m. Divorced, lives alone with his cat.
習慣：當被問及是什么力量支撐著他整夜無眠時，庫哥爾答道："我的工作。"他每天從晚上10點開始回復
電子郵件，直到夜半時分；然后早上6點重新上線。離異，只有一個貓咪與他相依為命。
Resume highlights: University of Virginia, first in class. Stanford, Ph.D., engineering.
Paid his living expenses through graduate school by rebuilding engines.
亮點回顧：在弗吉尼亞大學就讀時成績是班里的第一名。在斯坦福大學獲得工程學博士學位。在攻讀研究
生期間靠改造發動機維持日常開銷。
How he got the job: Recruited by a headhunter.
如何取得現在的職務：被一位獵頭發掘。
Other interests: Vintage guitars, fast cars.
如何取得現在的職務：被一位獵頭發掘。
Personal goal: Down the road he hopes to devote time to coaching new entrepreneurs.
個人目標：為新型企業家提供指導。
Corporate goal: To become the preeminent media company of the 21st century.
公司目標：成為二十一世紀最卓越的媒體公司。
Financial reward: Paper worth of $625 million.
經濟收入：票證價值6.25億美元。
Importance of money in his life: "Not much." Donates substantially to charity.
金錢觀念："并不重要"。他經常向慈善機構慷慨捐贈。
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